Skip to main content
HomeShop AllHatsSeasonedOur StoryContact
Salted Soul coastal vintage design

OUR STORY

From a few simple “nuggets” to a calling.

Our Story

It began with simple thoughts and ideas, small “nuggets” that we believe God was placing on our hearts over time. Those thoughts grew into a clear sense of direction. It made us wonder how something so simple could open the door to something deeper.

What if there was a brand or label that could create opportunities to talk about faith and point people to the Gospel? We felt led to build something more than just another apparel brand, something that could be used for God’s kingdom work in everyday conversations.

Those thoughts and ideas, those “nuggets,” became Salted Soul.

“Salt is good; but if the salt becomes unsalty, with what will you make it salty again? Have salt in yourselves, and be at peace with one another.”
— Mark 9:50
A cross made of stones arranged on a rock at the beach, with the ocean behind on the South Carolina coast
Mark and Carol watching the sunset together on a South Carolina beach

Meet Mark & Carol

We are a husband-and-wife team living along the coast of South Carolina. We love the beach, time with family, and the simple beauty of life near the water.

Our faith in Jesus is the foundation of our lives and marriage. Salted Soul was born from what we believe God placed on our hearts, a desire to blend our love for coastal living with our calling to reflect Him in all we do.

Together, we hope Salted Soul encourages others to live boldly in their faith, carry the peace of Christ, and let their lives point others toward Him in everyday moments.

“Let your speech always be with grace, as though seasoned with salt, so that you will know how you should respond to each person.”
— Colossians 4:6
Charleston harbor and the Ravenel Bridge at sunset

Have salt in yourselves, and be at peace with one another.

This is our calling. This is Salted Soul.

What we stand for

Faith-First

Every design starts with prayer and biblical truth, made to open doors for real conversations.

Premium Quality

Only the finest materials, because the Gospel message deserves clothing that lasts.

Kingdom Impact

10% of profits support local ministries. Every purchase builds The Kingdom.